Creating Visual Content for your Social Media does not have to be difficult. There are many different software programs available, however we would like to show you examples of what you can do using Canva. Do you have trouble putting together professional-looking posters and flyers, social media posts and other materials? Learn how to use…

Join us for a comprehensive look at the different organisations that you can be involved with to support your small business. This session will also give you top tips on how to work with industry partners and media to help benefit your start up your business. This workshop is designed for intender or start up…

So it's time to employ a new team member? Paulina Mangano talks with our special guest about all things Recruitment! Hiring a team can help small business managers focus on key drivers of the business, allow a business to add specialised talents and can also relieve pressure from an overworked team. Timing, planning and execution…

BEC Business Advice in collaboration with THRIVE are bringing a face to face event live to Wagga Wagga. This event will be covering off on the pathways to owning your own business. This event is a face to face event and will not be recorded - limited to 20 participants. About your presenter, David Yeates.…

LinkedIn profile could be your most valuable digital asset. Your LinkedIn profile’s one job is to convert 100% of your connection requests. Learn the 5 key elements to a profile that converts. WHAT YOU WILL LEARN: * The 5-Step tune up to supercharge your LinkedIn profile for sales * How to establish your LinkedIn objectives…

This workshop will simplify the marketing process by breaking down and working through the 11 elements of an effective marketing plan. You will discover ways to successfully pivot, diversify and maintain your business momentum to meet changing consumer demand, create a new need, or expand your product or service offerings for growth. You will discover…

Far more than just a buzz word, social enterprise comes down to working out how what you already do, can support a change in an area that moves you, whether personally or professionally. These days more and more people (millennials in particular) are as concerned with making a positive impact on the world as they…

Are you so bogged down in the day-to-day of your business operations, that you can’t see the forest for the trees? This online workshop will give you the time and space to do some planning for the future… Where do you want to go, and how are you going to get there? In this workshop,…

Canva is a fantastic free tool that has turned business design on its head, but just because it’s there and free, does not automatically mean your designs turn out to the professional standard and on brand. In this session, we will explore the design principals for making sure that your designs look and feel as…

Join us for part 1 of our 3 part series ATO Bootcamp. If you are thinking of starting a small business, you will need to know what your obligations to the Australian Taxation office. In this webinar, you will be able to give your business the best chance of success by getting it right from…

Digital trends have the potential to create significant disruption, drive consumer behaviour, and deliver significant opportunities to small and mid-sized businesses. However, it evolves so fast that it can be hard to keep up, so we’re helping you make sense of it all with an inside and in-depth look at all of the digital trends…

This workshop will get you well on your way to starting your business. You will learn everything you need to know - Business registration - Legal requirements - Council requirements - Insurance - Market research - Business planning and more!! If you have just started your business it is a great opportunity to check you…

Have you ever questioned how much you should be spending on your marketing and didn’t get an answer? Have you ever launched a marketing activity, it didn’t work and you didn’t know why? In this session, we will show you how to create an effective marketing plan, with a specific budget that has been determined…

In this Business Planning Essentials workshop you’ll learn how to plan your next 12 months by building a short actionable business plan to drive your business forward in 2021. As the saying goes if you fail to plan you plan to fail. However many small business owners are put off by an over the top…

If you create your own products, or perhaps sell Vintage items or collectables, or are a supplier to these creatives & their work Materials. Join over 2 million sellers world wide by selling with ETSY online. ​Etsy is easy. Learn how to start & grow an Etsy online business. Perfect for Market stall holders that…

When it comes to owning and starting a business it is easy to focus on the “Now” activities - those that are in front of you every day demanding your attention. But if you want your business to grow and evolve, you need to understand and develop strategic ‘big-picture’ thinking in order to have clarity…

Are you a laser beam or a light bulb business? A light bulb business offers their goods and services to everyone and, ends up getting the wrong type of customers, and then wonders why they can't attract the customers they want. A laser beam business intimately understands who their customer is, and everything they do…

This interactive session, we will take you step-by-step through key social media platforms and using Canva, show you how to design simple, professional posts or ads, to engage directly with your customers. The focus will be on developing a positive customer experience using social media. Suitable for all NSW businesses. You will discover: • Which…

In this online workshop you’ll learn all the different ways to use stories to attract attention, gather new customer leads and then grow your business. What you will learn: The Focus: Are you clear on who your customer is and how you help? Finetune focus to create compelling stories. The Story Ideas: What elements of…

WHY should customers do business with you and not your competition? Discover how to identify your Value Proposition and convince potential customers why your product or service will be more valuable to them. Your prospective customers evaluate you against your competition every day, so you need to understand what makes you or your product stand…

Recent times have presented many challenges to all of us in business, and for many, the risks we have faced have been more than ever before. Some were prepared with risk management strategies, but many were not. As a business owner, it is vital you understand the major risks to your business and its survival.…

Join us as we provide you with valuable insights on the latest social media trends and learn how you can create compelling content with the right message, identify the right platform for your business and focus on your ideal customer. What we’ll cover in this webinar: · Setting smart social media goals for 2021 · What social…

We will help you identify and explain the most common types of threats and what you can do to protect your business. This webinar is designed to help business owners stay alert and prepared. Topics Covered: > Malware > Scam Emails > What to do when things go wrong > 2 Factor Authentication > Securing…

PRESENTED IN PARTNERSHIP WITH ARTS NORTHERN RIVERS Working out what to charge for creative products and services can be a colossal challenge. Where to even start? What’s It Worth is a practical workshop that covers the basics of figuring out the price point for creative work, including calculating costs and understanding what the market can…

As soon as you set up your domain name, you’re inundated with people offering SEO services, often from an Outlook or Hotmail address that should raise suspicion. Some people have been legitimately quoted $300 – $3000 a month for SEO activities. Either way, neither of these options are often palatable for small business. In this…

Is your business looking to up it's game in the digital marketing and sales conversion space? If so, this online workshop is for you. Digital marketing is all about reaching your target audience, at different stages of the purchasing decision process, through various online methods to optimise your conversions. You will learn; - how to…

Prospects like to BUY not be SOLD to.... If you want to create a culture in your business where clients become raving fans of YOU and your business team, then this presentation is for you! So many businesses work way too hard to get prospects to buy and cripple the chance of them returning as…

In this free 45 minute webinar, we will show you the basic principles that will help you create engaging images and videos for Social Media. What You Will Learn: How to get the most out of your camera/phone Simple tips to help you create and capture engaging content for social media Common social media sizes…

Part A Are you ready to build a landing page for your website? In this two part workshop, you'll discover which is the best platform for your business website and how to build a landing page that can be expanded to a full website when the time is right for you. LETS GET THIS BALL…

We often talk about Customer Service, or the Customer Experience – today we’ll explore Customer Culture. Creating a customer-centric culture in your business is about developing a strategy which is based on putting your customers first, and at the core of your business, in order to provide a positive experience and build long-term relationships. In…

Have you ever found yourself having more coffee conversations than sales conversations? Would you love to see a flood of new enquiries into your business without needing to advertise? In this session, Russell Pearson will bring his decades of experience in marketing and sales growth to show you how to design a sales system that…

“I’m not a salesman” “I hate Sales” “I don’t have the gift of the gab” “I don’t want to sound like a used car sales man” Do you regularly hear these comments from people who don’t like selling? Perhaps they come from you? Traditional sales training teaches you the techniques of ‘how to Sell” and…

Creating a consistent content plan is a vital way of standing out and attracting attention through social media. If your best post was 3 months ago, then you will be forgotten. Having a plan and being strategic in the areas you focus on, will not only help you stand out it will help you position…

ABOUT YOUR PRESENTER Rachel Kimberley is an editorial and commercial photographer, specialising in artistic product photography with a modern, design focused style. Rachel holds a degree in Filmmaking and is focused on creating imagery that tells a story about the brands and the people behind them. ABOUT YOUR BUSINESS ADVISOR HOST Gary Wheatstone is a…

Join us for part 2 of our 3 part series ATO Bootcamp. Are you a Sole trader or in a partnership running your small business from your home? Do you know what you can claim? As a Sole trader or partnership, do you know how to manage your tax & Super commitments? How is your…

If you want your customer to buy from you, tell their story not your story. Your customer has a problem and it is up to you to help them to solve it. Who you are and what you do does not matter, it is how you can make your customer feel that is the most…

Understanding the fundamental accounting concepts to manage your business finances is vital to your on-going success. The next 90 minutes is designed to give you a basic understanding of these fundamental accounting concepts and processes which underpin your business financials and delivered in easy-to-understand language. You will learn and appreciate the importance of timely and…

Do you wish that sales would come more naturally to you? In this workshop you will learn how to increase your sales conversion by understanding what actually motivates your prospects to buy from you. • Know the common sales misconceptions and how to upgrade your beliefs around being a salesperson • Simple tips on how…

Are you looking for opportunities to supply to Government? This workshop is designed to inform Small to Medium Enterprises how to find Government Contract opportunities to supply their Goods and services. Key topics include: • Government overview • Procurement Policy overview • Procurement Objectives that all Small Businesses should know • Government Buying Platform/s •…

Understanding and negotiating your lease to ensure your space works for your business. Learning Outcomes - Where do I start? Approaching your commercial property strategy - Leasing Basics: The purpose and components of a commercial lease - Negotiations: Ensuring your lease works for your business - Handling Disputes: Working with your landlord for better outcomes…

Are you so bogged down in the day-to-day of your business operations, that you can’t see the forest for the trees? This online workshop will give you the time and space to do some planning for the future… Where do you want to go, and how are you going to get there? In this workshop,…

This year, there has been an exponential increase in the number of search terms triggering local search results. As a result, Google is prioritising its Local Map Pack listings above all else, making it the most valuable real estate on search results pages for local businesses. Join our live virtual event to learn about where Google is heading, what…

This is 2-hour workshop dedicated to everything you need to know about Facebook for business. From how to set up a Facebook Business page to how to create content, We walk through how to use Facebook groups to market your business. Learn how to boost your content through the ads center and how to make…

Are you doing enough to cut through the noise? Facebook offers a fast and convenient way to directly communicate with your customers, but with so many businesses advertising on the platform, it can be hard to cut through the noise. So, we’ve teamed up with Facebook to help you reach your audience and share valuable…

Social media platforms are rapidly becoming pay to play in order to reach your audience, but you can grow your brand through unpaid (organic) social media too! Having a social media presence for your business is vital for building your brand, showcasing your values, building trust and creating awareness. In this online workshop Sara Berry,…

Your brand is your identity. It’s how your customers know who you are – your business name, logo or catchy slogan. The more successful your business, the more valuable your brand becomes so it’s worth protecting. A registered business name won’t stop your competitors from copying your brand. Only a Trademark gives you the legal…

This workshop will take participants through the initial processes from the business idea and the vision and action, through planning, compliance, licensing/permits, website development, marketing and record keeping Presenter: Rebecca Di Noia Rebecca has experiences in the areas of banking, real estate, business administration, sustainability & e-commence. In 2013, Rebecca has established and operated her…

So you've got the message - shoot video! But, what do you do with all these videos? Google owns YouTube and is in direct competition with Facebook and Vimeo. Hence sharing videos to those platforms won't get you any Google love for your video content. Therefore in this workshop we show you how to create…

Join us for this critical session on developing your USP. Are you scratching your head over what a unique selling proposition is or why you need one? By the end of this workshop, you will understand how to position your brand to stand out from your competition. You will know the key thing that set…

So you’ve got a great idea, you’ve got the know how, and you’re ready to break out on your own and start your new venture. And while it’s fun thinking about what your business cards will look like and what font you’ll use on your website, have you really thought about what else you’ll need…

Working in the creative industries is both rewarding and strenuous, physically and mentally. How can practitioners maintain relative balance between flourishing and falling, particularly when artistic output is built with emotion? BEING WELL explores ways that creative professionals can purposely bring wellbeing practice into their everyday lives. Led by a creative industries and wellbeing specialist,…

In Effective Sales Techniques to Maximise Profits, you will learn the 8 key sales & business process techniques that will get you clients and prospects excited to BUY from you and not be sold to. They will also become long term clients and return customers if you use this model that works for any industry…

In this online workshop, we will discuss how you can go further to GET KNOWN as an expert within your industry and beyond and leverage tools like LinkedIn to GROW your network and your influence? In this practical online workshop you will learn: - Your Profile – The Keys to crafting a persuasive online profile…

An invaluable tool for start-ups and established businesses alike, Strategyzer defines a Business Model Canvas as “a strategic management and entrepreneurial tool which allows you to describe, design, challenge, invent and pivot your business model”. Your Business Model Canvas will break your business model down into easily understood segments which you can then dig into,…

Bushfires, drought, storms, covid-19 - 2020 saw it all. These natural events have up-routed many of us, and with the on-going changes to our lives resulting from the pandemic, created stresses, personal challenges and an environment where people are on edge and can become difficult to work with. This session will give you ways to…

It's no secret that Amazon is one of the world's most innovative companies. Starting out as a small business that sold books online, it went on to dominate online retail and pioneered other areas such as cloud computing. The key to its success is how it continues to drive innovation through its business strategy and…

Do you want to host a webinar that people will actually want to watch? You have a great topic to share but you don't know how to start? Then this is the webinar on webinars to watch! Business Advisor Kathie Heyman understands and has hands on experience with the who, what and how of hosting…

Email marketing is one of the highest converting sales channels for your business. In this a ‘how to’ style webinar I will show you how to navigate your way around marketing software. We have chosen MailChimp as example, and send affective campaigns to a well built list. ​ WHAT YOU WILL LEARN: * How and…

In times of uncertainty we tend to focus on all the challenges that lie ahead, and we don’t always see the opportunities that might be available to us. This interactive workshop will help you plan and implement change in your business as you gain an understanding of the opportunities that are available to you, while…

SEO is a set of web best practice techniques that allows the information you publish on your website to be discovered and understood. It is then ranked against similar websites on search engines, like Google. In the SEO Basics workshop you learnt that SEO does not have to be a mystery. You learnt simple SEO…

When we shop in a physical store we are able to pick up the product and inspect it. We are able to get a feel for the texture, the size, we can clearly see the colour, we are able to move it around and look at it from different angles. But when you are shopping…

Are you so bogged down in the day-to-day of your business operations, that you can’t see the forest for the trees? This online workshop will give you the time and space to do some planning for the future… Where do you want to go, and how are you going to get there? In this workshop,…

Cybersecurity is much more than just having antivirus software on your computer! Having a cybercrime hit your business can mean; time your business is not operational and major damage to your reputation. In this conversation with regional business owners, Josh explores; - Managing cybersecurity through practice and having strong policies in place - Incorporating Cybersafety…

In this Mini-Masterclass, Edwin from @thesocialsandwich will run you through his process for coming up with post ideas for your business. About this event In this Mini-Masterclass, Edwin from @thesocialsandwich will run you through his process for coming up with post ideas for your business. Every Instagram account in the world has struggled for ideas,…

CREATIVE COSTING, PRICING AND SHARING YOUR WORTH Working out what to charge for creative products and services can be a colossal challenge. Where to even start? What’s It Worth is a practical workshop that covers the basics of figuring out the price point for creative work, including calculating costs and understanding what the market can…

Stories can be the most powerful tool you have to captivate that attention and cut through the digital noise. Especially when you only have a short window to get noticed. In this online workshop you’ll learn all the different ways to use stories to attract attention, gather new customer leads and then grow your business.…

Do you want to host a webinar that people will actually want to watch? You have a great topic to share but you don't know how to start? Then this is the webinar on webinars to watch! Business Advisor Kathie Heyman understands and has hands on experience with the who, what and how of hosting…

Great workshop for all NSW businesses! You will learn: • That Cash Flow is the 3rd crucial accounting tool to effectively manage your business • The importance of managing your Capital requirements, Working Capital and Profitability using the 7 levers for change • How to prepare a Cash Flow projection / forecast for your business…

Do you struggle to write web pages, emails, blogs and other online content that attracts and holds your audience? About this event The key to writing content that converts is understanding how people feel and think when they’re reading your messages. In this 2-hour workshop, you’ll learn how to use words and psychological triggers to:…

A Customer Journey Map, helps you to understand customer expectations, so you can create a personalised experience that resonates with them. About this event By creating a customer journey map, you gain valuable insights into your customers wants and needs, which helps you to tailor your customer experience, so they get what they actually want…

Do you wish that sales would come more naturally to you? In this workshop you will learn how to increase your sales conversion by understanding what actually motivates your prospects to buy from you. • Know the common sales misconceptions and how to upgrade your beliefs around being a salesperson • Simple tips on how…

Join us for creative content writing tips and tricks. Are you a small business owner or reluctant marketer? The rise of social media and inbound marketing means that everyone needs to be a content creator. Learn from the best as to how to create compelling content for your business. WHAT YOU WILL LEARN: * Why…

2020 saw COVID-19 turn the way we do business upside down. A year on from our first lockdown, we're still feeling the reverberations of this impact. In this online workshop, Realise Business Advisor Judy Hendricks will run through tips on how to pivot and re-energise your business model. Whether you're going from physical to digital…

Has your business reached the stage that you need to streamline workflows? Could your business benefit from some automation? Do you find your staff resistant to change the way they work? Do you wonder why some tasks take as long as they do? Do you often hear ‘but that’s the way we’ve always done it?’…

Join us to discover the benefits, eligibility criteria, and processes which govern the delivery of the R&D Tax Incentive, including the changes to the program taking effect from 01 July 2021. Designed to encourage businesses to engage in Research and Development, the R&D Tax Incentive is the Australian government’s principal investment to boost Australia’s competitiveness…

We have all heard of or read Stephen Covey’s book - ‘The 7 Habits of Highly Effective People’. Even if you know what those 7 habits are, how effective have you been in implementing them? Habit 1 - Be Proactive – focus and act on what you can control. Register now to discover the other…

Lisa Harpley The Business Centre and Brogan Renshaw Director and Founder at Firewire Digital. E |reception@businesscentre.com.au   T |0249257700  W |https://www.businesscentre.com.au/

If you're not already using free design software such as Canva, then you have probably at least heard of it and the other online programs that make your life easier when creating content for social media. This workshop will be showcasing the special features offered to you in Canva plus some of the web based…

This Workshop is designed to help SME's improve their success rate when responding to tenders. Key topics include: Overview of - Different sourcing processes; & - a typical tender process Usual actions by most respondents How to respond - during the various tender stages; & - after the tender closes This Workshop will be presented…

This online workshop will simplify the marketing process by breaking down and working through the 11 elements of an effective marketing plan. You will discover ways to successfully pivot, diversify and maintain your business momentum to meet changing consumer demand, create a new need, or expand your product or service offerings for growth. You will…

This workshop will provide small to medium businesses with important information on the Prequalification schemes within construction. If you are planning to be a supplier of goods and services to the NSW Government and you don't know where to start, then this workshop is for you. Key Topics Include: • How does NSW Government buy?…

Digitalisation is here to stay, you need to know in-depth what it actually means. In the new post-pandemic economy, digital up-skilling and integration needs to be a critical priority. Most businesses are on Google and Facebook. Digitalisation can help improve the positioning of your business and to streamline your business activities. Going digital can vastly…

In this Mini-Masterclass, Edwin from @thesocialsandwich goes through the biggest misconception about Instagram. About this event In this Mini-Masterclass, Edwin from @thesocialsandwich goes through the biggest misconception about Instagram - that it’s a place to sell your product. No, it’s not. No one will follow an account that is purely trying to sell you a…

Join us to master the art of keyword research. If you’re a marketer, you will know the importance of keywords. But how do you find out what yours should be? By the end of this workshop, you will know what your keywords are, how to find them and what your competitors are doing. WHAT YOU…

Every person who goes into business wants success and to live a life they love. So what is stopping you? There are so many reasons why we procrastinate, overwhelm, lack of focus, fear of failure or maybe you just lack motivation and hope that everything will be alright. Research tells us that we all procrastinate…

Starting a podcast is the easy part – it is harder to maintain and grow your audience base. Join our guest presenter, Jen Seyderhelm as she provides practical tips to attract guests, create momentum and find opportunities that you may not have considered. Jen has extensive experience in the broadcasting industry and regularly helps business…

By the end of this training session, you will understand the foundation of Digital Marketing and will be able to create their own plan. Why Digital Marketing is important What is Digital Marketing The components of a Digital Marketing Plan Digital Marketing Goals Target Audience Digital Channels Digital Content Measurement Tools How to build a…

WE KNOW WE NEED ONE – BUT WHERE TO START? A website is so much more than a passive online portfolio display. It can be a centralised place to showcase services, a marketing tool to share stories, and an educational platform to help clients understand your craft. TALKING ABOUT… YOUR WEBSITE is a practical and…

Building a business is not linear. You set a goal with great expectations, excitement, and your motivation is high. Then, results don't happen fast enough or even at all. Motivation falls and with it, your actions and your business stagnates. What if you could show up, do the work until you DO get results. It…

Intellectual Property – what is it and why is it an important asset to your business? Join IP specialist and owner of Marshall Legal, Tim Marshall as he unwraps Intellectual Property in this jam-packed webinar. Tim will cover the Yin and Yang of Intellectual Property, how it can be used in different business environments and…

This business grants workshop is the ideal, practical guide to grant writing for any business seeking to attain funding by applying for grants. This is a practical step by step workshop where grants from both the public and private sector will assessed and participants will have the opportunity to draft grant applications in class and…

Learn the tricks and tips from the master of video Julian Mather. This is the last of a series of 3 workshops by Julian. Why treat customers like numbers when you can look them in the eye - while you’re asleep - and have more personal, more relevant conversations that lead to sustained relationships and…

Change is inevitable! Our experiences from the last 18 months have shown us this more than ever before. Discover how you can embrace the challenges of change and successfully pivot your business so that you can welcome and make the most of new opportunities when they arise. In this workshop you will: • Learn how…

MAINTAINING HEALTH AND WELLBEING IN THE CREATIVE INDUSTRIES Working in the creative industries is both rewarding and strenuous, physically and mentally. How can practitioners maintain relative balance between flourishing and falling, particularly when artistic output is built with emotion? Wellbeing for Business explores ways that creative professionals can purposely bring wellbeing practice into their everyday…

When it comes to owning and starting a business it is easy to focus on the “Now” activities - those that are in front of you every day demanding your attention. But if you want your business to grow and evolve, you need to understand and develop strategic ‘big-picture’ thinking in order to have clarity…

Are you frustrated you seem to be working really hard, but there doesn't seem to be enough of a financial reward? Are you honestly paying yourself for ALL hours worked? In this workshop we look at pricing inputs, the impact of discounting, quoting and other key pricing issues like covering your admin and marketing time.…

How many times have you been watching, listening or reading a news story that exhorts the positives of a business in your local community? Have you wondered how they managed to get the story out there? How do you create an effective Press Release and utilise it to positively impact your business. You can use…

In this Mini-Masterclass, Edwin from @thesocialsandwich explains the incredibly misunderstood #hashtags. Hashtags are a great way to be discovered on Instagram, and for your page to grow, but it’s staggering how many pages are still using hashtags in the wrong way. This session is all about finding topical, relevant hashtags for you to post with,…

inance can often be the forgotten elephant in the room. As small business owners, we are often driven by passion for our product or service, and what impact it has on our clients. But for our businesses to thrive in the long term - we need to nail our cash flow for ultimate financial freedom.…

By the end of this training session, you will understand the foundation of website marketing and be able to develop their own website. Lessons you will learn: What is Website Marketing? Why is Website Marketing important? 7 Pillars of Website Marketing Google My Business SEO SEM Email Marketing Online Advertising Retargeting Reviews Website Marketing Key…

Georges River Council wants to work with local businesses. Council has made amendments to make it easier for local suppliers to engage with council and to access information they need. To find out more, Georges River Council is pleased to announce its Supplier Awareness Webinar created with local suppliers in mind. Join us for a…

Many manufacturing SMEs across Australia have accelerated their digital thinking over the past year, yet there remains a gap between their initial exploration of Industry 4.0 technologies and subsequent adoption. Together with the Innovative Manufacturing Cooperative Research Centre (IMCRC), UTS are inviting all manufacturing businesses to an interactive futuremap® workshop designed to help manufacturers understand the possibilities…

By the end of this training session, you will understand the importance of Content Planning for Social Media. By the end of this training session, you will understand the importance of Content Planning for Social Media and will be able to create your own social media content plan. Social media content as part of Digital…

Your website is your digital storefront, so what is it saying to your potential clients/ customers? Go and take a look at it right now ( I'll wait) and see what message it's sending... is it tired? outdated? broken and kinda... meh? It's not about spending thousands of dollars on custom-built solutions, it's about choosing…

By the end of this training session, you will know more about small business software and will be able to identify which software to use. Why are small business software important for your business? What are some of the small business software available to support your business? Accounting software Project Management software CMS software CRM…

IN PARTNERSHIP WITH EASTERN RIVERINA ARTS Marketing is one of the most despised and least understood aspects of running a creative business and being an arts entrepreneur. Most creatives hate to sell, and would rather be making than hustling. There is a simple secret to making marketing more palatable - understanding the strategy behind the…

MHFA: Engaging Leaders will help leaders, decision makers and influencers understand the benefits that MHFA can offer in helping to create mentally healthy workplaces. This course contains information about how leaders can support their employees who may be experiencing a mental health problem. What will you gain? • An understanding of mental health problems in…

HOW TO PRODUCE A SELF-DEVISED PROJECT FROM BEGINNING TO END How often are creatives told to ‘make their own work’? And what exactly does it mean? MAKE YOUR OWN WORK takes a tough love approach to the job of producing a self-devised project, from the initial ideas stage through to completion. It’s suitable for all…

The Mental Health First Aid Conversations About Suicide course will teach you how to identify, approach and support someone who is experiencing suicidal thoughts and behaviours using a practical, evidence based Action Plan. You will also have the opportunity to practise your new skills in a safe environment. This course is based on guidelines developed…

So what’s the next step to stop the spark escalating into a full-scale blaze that consumes your business. Do you choose mediation or do you choose a Mediator? What ‘fire-fighting’ skills does your Mediator need to de-escalate a dispute and help you improve business relationships from a potentially catastrophic and business-ending experience. Karl will offer…

Stories can be the most powerful tool you have to captivate that attention and cut through the digital noise. Especially when you only have a short window to get noticed. In this workshop you’ll learn all the different ways to use stories to attract attention, gather new customer leads and then grow your business. What…

Understanding the fundamental accounting concepts to manage your business finances is vital to your on-going success. The next 90 minutes is designed to give you a basic understanding of these fundamental accounting concepts and processes which underpin your business financials and delivered in easy-to-understand language. You will learn and appreciate the importance of timely and…

The first step in any journey is to know your starting point. You need to know your business’s market position before you can create an effective business, marketing plan and branding for your product, or service, find out how to do that in our lunch and learn session hosted by BEC Business Advisor Krystal Maytom…

This interactive workshop will teach you how you can use LinkedIn to generate business through your professional connections. LinkedIn is often underused by small businesses, and yet it’s a fantastic place to build relationships with business owners, department heads and potential referral partners. In this 2 hour workshop, we run through how to optimise your…

With so many moving parts to online marketing it can be easy to feel overwhelmed. We are thrilled to have presenter Jess Heppell help you gain some clarity about where your business will find the best success online, and how to make a plan of attack! Part B - Slightly more advanced WHAT YOU WILL…

Retail Masterclass is a strategic event for owners of retail businesses. What we will cover: * insights into pyschographic marketing * rebranding * growing existing businesses into omnichannel operations * understanding consumer demands in the COVID-19 market place. This event will aid businesses to pivot and build the ability to be resilient and rapidly meet…

When it comes to owning and starting a business it is easy to focus on the “Now” activities - those that are in front of you every day demanding your attention. But if you want your business to grow and evolve, you need to understand and develop strategic ‘big-picture’ thinking in order to have clarity…

How many ways can you think of to make money? Creative businesses often need help to brainstorm all the possible ways to diversify their income streams (especially NOW) and become more financially sustainable. Diversify Your Creative Income is an interactive online workshop that allows participants to discuss the various general ways that creatives can make…

What is INNOVATION? It’s not just the latest hi-tech electronic gadget! Innovation adds value to a product, service or process. Join us and discover what an Innovation Mindset is and how to introduce it into your business. Learn how to find those hidden gems of opportunity by becoming open to change. We often think of…

In this webinar, we will discuss the many areas of your e-commerce store. With the likes of the major players in e-Commerce such as Amazon in Australia, it is important we are continuously evolving. How can we make sure your online store not only survives, it thrives in the years to come. We are cover…

In this webinar, we will discuss the many areas of your e-commerce store. With the likes of the major players in e-Commerce such as Amazon in Australia, it is important we are continuously evolving. How can we make sure your online store not only survives, it thrives in the years to come. We are cover…

Really understanding what you are trying to achieve is the cornerstone of any good marketing strategy. Then comes the really hard part, implementation. Learn how to work this out with seasoned marketing guru Allen Roberts. Hosted by BEC Business Advisor Krystal Maytom. These sessions will be recorded and available for viewing at a later date.…

We can all agree that getting a customer or a client takes effort, energy, money and work ... so are you focusing on KEEPING those customers and clients or are you always focused on getting new ones? Are you taking your customers on a journey, to ensure they keep coming back to you year after…

  NSW Government is delivering three online sessions to help small businesses who have been impacted by COVID-19 find the support they need. Presenters from across government agencies including NSW Treasury and Service NSW will provide information on financial grants including the 2021 COVID-19 business and micro-business grants, JobSaver payment, and highlight other government support…

This event takes business owners through the essentials of setting up an E-commerce business. What we will cover in this webinar: * Platform options in the marketplace * Effective ways to get your business seen in an ultra-competitive marketplace * Basics of E-Commerce business strategies * How e-commerce can be enhanced through other digital marketing…

he NSW Government has a range of supports to help businesses affected by the COVID-19 restrictions. The focus of the webinar is to make it easier for you to find the help you need. Information will be provided on how you can apply for financial grants including; the 2021 COVID-19 business grant, JobSaver payment and…

Every business owner, should know the basics around general bookkeeping. Even if you have a bookkeeper, you still should understand the basics. In this 2 part series ‘Basic Bookkeeping for the new business owner’ Louise from Sovereign Accounts will help you to understand the bookkeeping requirements to ensure you are compliant for each financial year.…

As soon as you set up your domain name, you’re inundated with people offering SEO services, often from an Outlook or Hotmail address that should raise suspicion. Some people have been legitimately quoted $300 – $3000 a month for SEO activities. Either way, neither of these options are often palatable for small business. In this…

Small business have been hit hard over the past year with Covid-19. Join our session with Access To Finance Advisor, Judy Hendricks, as she discusses the 7 cash drivers that impact your cash flow. Judy will show you how to make the best business decisions based on your numbers. She will also run through practical…

Every business owner, should know the basics around general bookkeeping. Even if you have a bookkeeper, you still should understand the basics. In this 2 part series ‘Basic Bookkeeping for the new business owner’ Louise from Sovereign Accounts will help you to understand the bookkeeping requirements to ensure you are compliant for each financial year.…

As soon as you set up your domain name, you’re inundated with people offering SEO services, often from an Outlook or Hotmail address that should raise suspicion. Some people have been legitimately quoted $300 – $3000 a month for SEO activities. Either way, neither of these options are often palatable for small business. In this…

HATE SELLING? TRY STRATEGY INSTEAD. Marketing is one of the most despised and least understood aspects of running a creative business and being an arts entrepreneur. Most creatives hate to sell, and would rather be making than hustling. There is a simple secret to making marketing more palatable - understanding the strategy behind the sales…

Business Owners and Entrepreneurs have been hit hard this year. For many there is mass opportunity for others, they’re still on their knees. Marketing speaker & facilitator Russell Pearson defines practical steps to get movement back into your business. Let’s Get up and Get It! Learning outcomes: - Learn from Success stories of adaption in…

Business Owners and Entrepreneurs have been hit hard this year. For many there is mass opportunity for others, they’re still on their knees. Marketing speaker & facilitator Russell Pearson defines practical steps to get movement back into your business. Let’s Get up and Get It! Learning outcomes: - Learn from Success stories of adaption in…

he NSW Government has a range of supports to help businesses affected by the COVID-19 restrictions. The focus of the webinar is to make it easier for you to find the help you need. Information will be provided on how you can apply for financial grants including; the 2021 COVID-19 business grant, JobSaver payment and…

COVID has brought two hitherto hidden realities of small business in the food and tourism sector into the spotlight for consumers: steep commissions of online aggregators like UberEats and Bookings.com and the critical importance of Loving Local. The heightened awareness around book & pay/click & collect, direct with the venue presents small businesses new marketing…

A survey done by Xero found 76% of small business owners thought applying for business loans difficult and 42% struggled to collate the right financial information. Join Amy Chen in this 1 hour webinar as she uncovers areas like: - The Why - the kind of information you're generally asked to provide, understanding why banks…

Lisa is an entrepreneurial success story, starting Ecoriginals nappies (online and retail brand of eco nappies) and selling it for a large profit. She will share how she did it and what she sees as the main elements needed to succeed in business online. This webinar will cover - 1. How to "prove a concept"…

Your brand is your identity. It’s how your customers know who you are – your business name, logo or catchy slogan. The more successful your business, the more valuable your brand becomes so it’s worth protecting. A registered business name won’t stop your competitors from copying your brand. Only a Trademark gives you the legal…

Developing a strong value proposition is essential to optimise the targeting and effectiveness of your marketing efforts. It makes it easier to connect with target audiences and establishes a foundation to build your marketing and sales activities on. Learn how to create one in this one hour lunchtime webinar with marketing guru Allen Roberts, hosted…

A capability statement gives construction businesses identity and professionalism. It's an expanded version of their business card and a works as a member of the sales team - helping pitch the business to future customers. This workshop, tailor made for small to medium sized construction companies, will work through the purpose of capability statements, its…

ECommerce can be a bit of a puzzle. Learn how to fit the pieces together so they can work together. You don’t have to do everything at once but you do need to see the bigger picture . WHAT YOU WILL LEARN: Identify which Products/services to sell Identify your customers Determine your shipping Then choose…

A complete guide to starting a business. This event guides those completely new to business through each of the mandatory steps to start a business. Including product clarification, market research, market definition, marketing, budgeting and planning the event will enable business intenders to gain a clear understanding of the process of starting a business. Attending…

This workshop will get you well on your way to starting your business. You will learn everything you need to know • Business registration • Legal requirements • Council requirements • Insurance • Market research • Business planning and more!! If you have just started your business it is a great opportunity to check you…

So you have decided to start a small business. We have everything you need to help you to turn your ‘big idea’ into reality. This workshop will help you to define what you want to accomplish & how you are going to accomplish it. WHAT YOU WILL LEARN: Create a successful business plan. Explore your…

Figuring out who your target market is can be a finicky business. The secret to any effective marketing campaign for a creative business is marketing personas. Creating these compelling caricatures that combine real data about your existing clients and market research can help guide your content creation, craft targeted marketing campaigns, and assist you in…

Change is now a constant. But not all changes are related to technology. Trends in other industries show it is the early adopters who win in the long run. They leverage new practices and capabilities to create a competitive advantage and so see greater profits. This presentation will explore the key technological trends and management…

Learn how to make the most of your short-term advertising budget, while complementing your overall Business Strategy. Do you know what you are selling? Who are you selling it to? It is important to target the right market and know how to track that market. How can you ensure you are getting your information to…

HOW TO MAKE THE TIME FOR EVERYTHING? This workshop answers the age-old question – how are we supposed to find the time to run a creative career, pursue our arts-based practice, and have a life as well? This fun and informal workshop discusses practical strategies to help you keep all the juggling balls in the…

Tendering for new work while constrained by time and human resources is a challenge familiar to all construction businesses. How do you continue to do a good job delivering current projects but also do a great job preparing tenders that are critical for ensuring a healthy pipeline of future work? While tendering cannot be simplified…

Whether you are in the process of starting a new venture or simply have an idea and don’t know what to do next, this workshop is sure to provide you with everything you need to know to setup your new business and hit the ground running. Our expert Business Advisor will be able to assist…

In this webinar, you will fast-track your Google Analytics knowledge and skills. You will learn how to begin using your Google Analytics reports to understand the performance of your website and your marketing. Plus, you will find out about the recent changes Google has released and if you should be using the new version of…

Selling the Sizzle not the Sausage – communicating your Unique Value Pictures that Sizzle- to accompany press releases and social media Press releases that Sizzle – for online/offline media and influencers The How and Why of Storytelling in Social Media – An Instagram Content Schedule Presenter: Viktoria Darabi superpower is helping food businesses, destinations and…

In this free 45 minute webinar, we will show you the basic principles that will help you create engaging images and videos for Social Media. What You Will Learn:How to get the most out of your camera/phone;Simple tips to help you create and capture engaging content for social media;common social media sizes and how to…

Money is the lifeblood of any creative business, but financial literacy can be a real struggle for creatives. Navigating the numbers is not always a happy place, emotions can be overpowering, and maths is frequently yukky. And whoever learned the basics of business money and financial literacy during their arts training? MONEY IS NOT A…

Complete just 3 of these consistently and your Small Business Growth will be virtually guaranteed. We showcase low cost and risk free strategies to supercharge your business leads and conversion that will add substantial profit within 30 days. Presenter: Darren Wrigley Darren is a Sales Coach and Business Trainer who loves to help small to…

Complete just 3 of these consistently and your Small Business Growth will be virtually guaranteed. We showcase low cost and risk free strategies to supercharge your business leads and conversion that will add substantial profit within 30 days. Presenter: Darren Wrigley Darren is a Sales Coach and Business Trainer who loves to help small to…

Video content has become an important tool for business, not only as a marketing tool gain exposure, but to gain rapport and trust with clients, build a business brand and define plainly a business USP. This webinar will look at good practice for content, messaging, uploading and techniques to provide engaging video. E |reception@bizhq.com.au   T |0467…

Video content has become an important tool for business, not only as a marketing tool gain exposure, but to gain rapport and trust with clients, build a business brand and define plainly a business USP. This webinar will look at good practice for content, messaging, uploading and techniques to provide engaging video. E |reception@bizhq.com.au   T |0467…

Great workshop for all NSW businesses! You will learn: • That Cash Flow is the 3rd crucial accounting tool to effectively manage your business • The importance of managing your Capital requirements, Working Capital and Profitability using the 7 levers for change • How to prepare a Cash Flow projection / forecast for your business…

Join us for this critical session on developing your USP. Are you scratching your head over what a unique selling proposition is or why you need one? By the end of this workshop, you will understand how to position your brand to stand out from your competition. You will know the key thing that set…

Do you currently use social media for your business? Are you ready to refine your skills on the social media platforms to get better results? Digital Marketing Masterclass will teach you the secrets that the digital marketing industry use to gain results for their clients on each platform. Learn what tools they use which can…

Join us for this critical session on developing your USP. Are you scratching your head over what a unique selling proposition is or why you need one? By the end of this workshop, you will understand how to position your brand to stand out from your competition. You will know the key thing that set…

This webinar brings participants upto date with stories across multiple social media platforms. Learn how to create stories; what content is most engaging and relevant to your business audience; tips and tricks for each platform. Gain the information to decide which format and platform best serves your business goals. E |reception@bizhq.com.au   T |0467 941 878  W |www.bizhq.com.au 

This webinar brings participants up to date with stories across multiple social media platforms. Learn how to create stories; what content is most engaging and relevant to your business audience; tips and tricks for each platform. Gain the information to decide which format and platform best serves your business goals. E |reception@bizhq.com.au   T |0467 941 878  W…

SEO is a set of web best practice techniques that allows the information you publish on your website to be discovered and understood. It is then ranked against similar websites on search engines, like Google. In the SEO Basics workshop you learnt that SEO does not have to be a mystery. You learnt simple SEO…

Loss of loyalty and contact with local customers is a concern for businesses closed due to Public Health Orders. This webinar takes participants through strategies to engage and stay relevent to local customers during lockdown. Participants will see the strategies applied to multiple digital marketing channels. E |reception@bizhq.com.au   T |0467 941 878  W |www.bizhq.com.au 

One of the real advantages to selling online is the ability to know exactly where your sales and traffic is coming from to enable you to adjust your marketing and innovate accordingly. Many business owners find their numbers overwhelming and don’t look often enough or don’t know where to look. This webinar will go through…

In times of uncertainty we tend to focus on all the challenges that lie ahead, and we don’t always see the opportunities that might be available to us. This interactive workshop will help you plan and implement change in your business as you gain an understanding of the opportunities that are available to you, while…

LET'S GET IT STARTED IN HERE Curious about turning your creative practice into a fully-fledged small business? This fun and friendly workshop will cover all the essentials you’ll need to get the basics right and avoid some of the most common pitfalls for creatives as they enter the world of self-employment and freelancing. You will…

Meet with like minded business people and network, to kick off the new financial year. There will be light refreshments and a guest speaker to kick start the evening. The venue is the always popular Ramsgate RSL. The first drink and light refreshments are included in the entry price. This event is organised by Bayside…

Are you a small business owner who wants your website to appear on Page 1 of Google search results? This webinar will develop an SEO toolkit that will help you to improve your site’s search rankings. WHAT YOU WILL LEARN: • What search engine optimisation (SEO) means • Why SEO is important • How to…

This event is specifically for manufacturing businesses wishing to minimise risk and grow business in the changed economic and market environments in this era of Covid effected business. Strategic development consultant Ian Marsh will provide a framework for businesses to research and determine market opportunities, develop products and take these products to market. The frame…

You're in the healthcare industry but aren't sure how to promote your business and attract new clients within the guidelines. The businesses and practices that will get known for their expertise and grow their influence and client list during this uncertain times will have a consistent and compelling brand presence, and a strategy to attract…

Are you at your wits end with your digital marketing? Do you need to craft a range of content for your business but aren’t sure where to start? Learn how to create compelling content for your business. If you aren’t a writer and are maybe a reluctant marketer as well, this webinar is for you.​…

This webinar will cover: • Business Structures • Leasing • Contract Law • Employment Law • E-Commerce • Social Media • Intellectual Property • Consumer Law Presenter: Katherine Hawes Katherine is a practicing Barrister and Solicitor, business influencer, social entrepreneur, media personality, author and educator, based in Sydney, Australia. Business Connect is a dedicated and