E-commerce sales grew by over 30% in some industries during 2020. If you are a business owner who sells physical products now is the time to get your online marketing up to scratch. In this 3 hour webinar we will get you up to speed, making sure you are getting front of your potential customers.…

Change is now a constant. But not all changes are related to technology. Trends in other industries show it is the early adopters who win in the long run. They leverage new practices and capabilities to create a competitive advantage and so see greater profits. This workshop will be of particular interest to directors, owners,…

This interactive session, we will take you step-by-step through key social media platforms and using Canva, show you how to design simple, professional posts or ads, to engage directly with your customers. The focus will be on developing a positive customer experience using social media. Suitable for all NSW businesses. You will discover: • Which…

Are you a new employer or thinking of becoming an employer? Join us for the part 3 of our 3 series ATO Bootcamp. You will be required to report to the ATO for items such as salaries, wages etc. Will your employee need a vehicle ? You will need to know about fringe benefits tax…

WE KNOW WE NEED ONE – BUT WHERE TO START? A website is so much more than a passive online portfolio display. It can be a centralised place to showcase services, a marketing tool to share stories, and an educational platform to help clients understand your craft. TALKING ABOUT… YOUR WEBSITE is a practical and…

Email marketing is one of the most cost effective marketing strategies to help you grow, nurture and convert more prospect into loyal customers. We’ll look at the benefits of doing email and SMS marketing, tips and tricks to getting more subscribers opening your emails, platforms, and types of email marketing campaigns and how to grow…

Is your business looking to up it's game in the digital marketing and sales conversion space? If so, this online workshop is for you. Digital marketing is all about reaching your target audience, at different stages of the purchasing decision process, through various online methods to optimise your conversions. You will learn; - how to…

An online workshop for anyone wanting to start a business! You will learn: • The importance of having a Vision and direction for your business • The fundamentals of starting a new business • What you need to work on to successfully get your business started At the completion of the session you will leave…

This workshop is suitable for all businesses and NFPs looking to offer products or services to the NDIS market. You will gain an understanding of the NDIS, how it works and how best to position you and your business for success through the NDIS. Participants will learn: • About the NDIS, how it works and…

So you’ve got a great idea, you’ve got the know how, and you’re ready to break out on your own and start your new venture. And while it’s fun thinking about what your business cards will look like and what font you’ll use on your website, have you really thought about what else you’ll need…

As the world continues to deal with the economic and operational challenges from the global COVID-19 pandemic, cybercriminals are pivoting their online criminal methods to take advantage of the COVID-19 pandemic. On average each month, the Australian Cyber Security Centre (ACSC) receives about 4,400 cybercrime reports through ReportCyber and responds to 168 cyber security incidents.…

Starting a podcast is the easy part – it is harder to maintain and grow your audience base. Join our guest presenter, Jen Seyderhelm as she provides practical tips to attract guests, create momentum and find opportunities that you may not have considered. Jen has extensive experience in the broadcasting industry and regularly helps business…

This Workshop is designed to guide Small and Medium Enterprises through the process of developing a Capability Statement that supports their efforts to win contract opportunities. By incorporating content most relevant to procurement needs, participants will be guided through the development of a Capability Statement that demonstrates business capacity to meet and exceed customer needs.…

If you're a woman in business you'll already know that we do business differently to the way the men do. We're more likely to collaborate with other women in business, we're more likely to network with other women in business, we're not afraid to seek out support when we need it and we understand the…

Digitalisation is here to stay, you need to know in-depth what it actually means. In the new post-pandemic economy, digital up-skilling and integration needs to be a critical priority. Most businesses are on Google and Facebook. Digitalisation can help improve the positioning of your business and to streamline your business activities. Going digital can vastly…

Your brand’s unique and distinctive qualities create a contrast in the mind of your clients and your audience. And this is a sustainable point of difference because you can’t copy a personality. This will help you to sell, stand out and endure. Once you have uncovered your brand, what can you do to take your…

Great workshop for all NSW businesses! You will learn: • That Cash Flow is the 3rd crucial accounting tool to effectively manage your business • The importance of managing your Capital requirements, Working Capital and Profitability using the 7 levers for change • How to prepare a Cash Flow projection / forecast for your business…

Create a life and business you love. Join Kathie and other masterclass attendees on an 8-week journey to Rediscover Your Business. You will learn step by step how to build a business that works for you, not you working for it. During the 8 week Masterclass, you will receive all the guidance you need. We…

When we shop in a physical store we are able to pick up the product and inspect it. We are able to get a feel for the texture, the size, we can clearly see the colour, we are able to move it around and look at it from different angles. But when you are shopping…

The urgency to transition from our traditional business models to digitally successful businesses has become too important to postpone, as more and more is digitised and automated in our fast-changing world. Now more than ever it’s crucial to leave the challenges of 2020 behind us and focus on futurising your business by developing your digital…

An invaluable tool for start-ups and established businesses alike, Strategyzer defines a Business Model Canvas as “a strategic management and entrepreneurial tool which allows you to describe, design, challenge, invent and pivot your business model”. Your Business Model Canvas will break your business model down into easily understood segments which you can then dig into,…

This Workshop is designed to guide Small and Medium Enterprises through the process of developing a Capability Statement that supports their efforts to win contract opportunities. By incorporating content most relevant to procurement needs, participants will be guided through the development of a Capability Statement that demonstrates business capacity to meet and exceed customer needs.…

Creating Visual Content for your Social Media does not have to be difficult. There are many different software programs available, however we would like to show you examples of what you can do using Canva. Do you have trouble putting together professional-looking posters and flyers, social media posts and other materials? Learn how to use…

LinkedIn profile could be your most valuable digital asset. Your LinkedIn profile’s one job is to convert 100% of your connection requests. Learn the 5 key elements to a profile that converts. WHAT YOU WILL LEARN: * The 5-Step tune up to supercharge your LinkedIn profile for sales * How to establish your LinkedIn objectives…

This workshop will simplify the marketing process by breaking down and working through the 11 elements of an effective marketing plan. You will discover ways to successfully pivot, diversify and maintain your business momentum to meet changing consumer demand, create a new need, or expand your product or service offerings for growth. You will discover…

Far more than just a buzz word, social enterprise comes down to working out how what you already do, can support a change in an area that moves you, whether personally or professionally. These days more and more people (millennials in particular) are as concerned with making a positive impact on the world as they…

Join us for part 1 of our 3 part series ATO Bootcamp. If you are thinking of starting a small business, you will need to know what your obligations to the Australian Taxation office. In this webinar, you will be able to give your business the best chance of success by getting it right from…

Digital trends have the potential to create significant disruption, drive consumer behaviour, and deliver significant opportunities to small and mid-sized businesses. However, it evolves so fast that it can be hard to keep up, so we’re helping you make sense of it all with an inside and in-depth look at all of the digital trends…

This workshop will get you well on your way to starting your business. You will learn everything you need to know - Business registration - Legal requirements - Council requirements - Insurance - Market research - Business planning and more!! If you have just started your business it is a great opportunity to check you…

Have you ever questioned how much you should be spending on your marketing and didn’t get an answer? Have you ever launched a marketing activity, it didn’t work and you didn’t know why? In this session, we will show you how to create an effective marketing plan, with a specific budget that has been determined…

In this Business Planning Essentials workshop you’ll learn how to plan your next 12 months by building a short actionable business plan to drive your business forward in 2021. As the saying goes if you fail to plan you plan to fail. However many small business owners are put off by an over the top…

If you create your own products, or perhaps sell Vintage items or collectables, or are a supplier to these creatives & their work Materials. Join over 2 million sellers world wide by selling with ETSY online. ​Etsy is easy. Learn how to start & grow an Etsy online business. Perfect for Market stall holders that…

Are you a laser beam or a light bulb business? A light bulb business offers their goods and services to everyone and, ends up getting the wrong type of customers, and then wonders why they can't attract the customers they want. A laser beam business intimately understands who their customer is, and everything they do…

This interactive session, we will take you step-by-step through key social media platforms and using Canva, show you how to design simple, professional posts or ads, to engage directly with your customers. The focus will be on developing a positive customer experience using social media. Suitable for all NSW businesses. You will discover: • Which…

In this online workshop you’ll learn all the different ways to use stories to attract attention, gather new customer leads and then grow your business. What you will learn: The Focus: Are you clear on who your customer is and how you help? Finetune focus to create compelling stories. The Story Ideas: What elements of…

WHY should customers do business with you and not your competition? Discover how to identify your Value Proposition and convince potential customers why your product or service will be more valuable to them. Your prospective customers evaluate you against your competition every day, so you need to understand what makes you or your product stand…

Recent times have presented many challenges to all of us in business, and for many, the risks we have faced have been more than ever before. Some were prepared with risk management strategies, but many were not. As a business owner, it is vital you understand the major risks to your business and its survival.…

PRESENTED IN PARTNERSHIP WITH ARTS NORTHERN RIVERS Working out what to charge for creative products and services can be a colossal challenge. Where to even start? What’s It Worth is a practical workshop that covers the basics of figuring out the price point for creative work, including calculating costs and understanding what the market can…