- This event has passed.
The magic of Email Marketing
Email marketing is one of the highest converting sales channels for your business. In this a ‘how to’ style webinar I will show you how to navigate your way around marketing software. We have chosen MailChimp as example, and send affective campaigns to a well built list.
WHAT YOU WILL LEARN:
* How and when to use email marketing in your business
* How to import contacts into MailChimp & edit contacts
* How to create campaigns
* Best practice for image size, subject length, content length etc
* How to read results of your campaigns
* Bonus Take Home Tutorial: How to set up an automatic welcome email
ABOUT YOUR PRESENTER
Jess Heppell is a designer & digital strategist who helps businesses get more sales online. After building her Instagram audience to over 35,000 followers Jess is now helping her clients do the same.
ABOUT YOUR BUSINESS ADVISOR HOST
Tony is a qualified accountant who has worked at the Australian Tax Office as a GST and New Business Advisor. He has been helping small businesses and has extensive experience with businesses specialising in: horticulture, creative publishing, retailing, and e-commerce over many years.
Tony knows the highs and lows of running a small business as well as the impact it can have on family members. He is keen to help you pull everything together and work out effective ways of organising and running your business. This includes help with: start-ups and business plans, cash flows, budgeting, costings, business exit plans, e-commerce, multi channel selling, inventory management, impacts of margins and discounts, bookkeeping and accounting.
In addition to his small business experience, Tony holds a Bachelor of Financial Administration and is a Certified Practising Accountant.
There is a Maximum of 20 spots available.
This is a live online event and will be recorded. Those who attend will receive a copy of the recording & any available resources.
About Business Connect: Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you start, run, adapt or grow your small business.