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Marketing plan in 1 day

20 September 2022, Tuesday
10:00 am - 12:00 pm

This two-hour workshop will step you through creation of a well-considered, targeted, and strategic Marketing Plan including identifying your best research methods and refining your target markets to clarify best channels, tactics, and strategies for optimal engagement.

After the workshop it will only take you a few more hours to complete your plan including an annual marketing expenditure budget.

What you will learn:
• Step by Step process to create your own Marketing plan
• Clarify what you are selling and what you want to achieve – what products/services to promote for targeted effectiveness and optimal engagement
• Clarify your competitive advantage by appreciating your strengths and weaknesses – SWOT analysis

This webinar is limited to 50 attendees. Those who attend will receive a copy of available resources and the recording.

The joining link for this online webinar will be emailed directly to you from the Business Connect confirmation email. Please check your junk folder for this email.

About the presenter: Kevin Bascomb
Kevin is an experienced business advisor with a demonstrated history of working in the management consulting industry since 1989. His strength is in negotiation, business planning, customer service, sales, and strategic planning.

Kevin has worked across a variety of government agencies and businesses, with broad cross section of skills from which to craft solutions to business challenges, from the strategic to the operational.

Kevin has been an owner of retail businesses and a boutique management and marketing consultancy providing strategic advice on economic and tourism development in regional areas.

In addition to Kevin’s business experience, he holds a Bachelor of Economics and a Graduate Diploma in Business Administration.

Kevin is an Accredited Mental Health First Aider.
E: [email protected]
T: 0402 857 041  W: https://enterpriseplus.org.au/

Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you start, run, adapt or grow your small business.