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How to interview for success.

Organiser: Business Connect
19 July 2023, Wednesday
1:00 pm - 2:00 pm

One of the most important decisions a business owner can make is to hire the right people. Interviewing candidates is a critical step in the process and it must be done effectively.
Best practice interviewing begins with detailed preparation. Good interviewers make an interview feel more like a conversation and less like an interrogation.
When you make candidates feel comfortable they will be more open and likely to share helpful information that enables you to make the most informed decision around selecting the best candidate and making a job offer.

Learning Objectives:
1. Understand the importance of verifying facts provided by candidates in their resume, cover letter, and application.
2. Understand the motivation of candidates applying for a position, and their suitability in terms of skills, experience, and knowledge.
3. Learn about the value of maintaining a candidate database.

Learning Outcomes:
1. Maximise attracting the right candidate by providing information about the company’s expectations and possible career pathway opportunities,
2. Increase interview effectiveness by developing a checklist for interview preparation.
3. mprove job offer decisions by developing a candidate evaluation form.

About the Presenter: Peita Charman.
Peita is a Sales and Marketing specialist with over 25 years of experience in Australia and SE Asia.
She has assisted and motivated hundreds of small businesses and large organisations to grow, adapt and innovate in sales, communications, marketing, operational efficiency, and process improvement.
With a keen ability to deeply understand each unique business or organisation, and its’ challenges, she has provided advice and support across industries in banking and finance, retail and wholesale, government, and not-for-profit organisations.
Her background spans working for large consulting firms, global technology companies and customer relationship management providers.
She has extensive knowledge of Information Technology, Consulting, Strategy, Operations and Business Strategy.
Peita has a focus on people and building long-term relationships and is a subject matter expert who actively helps to lead, plan, conduct workshops, provide coaching and advice on specific areas of need or align different capabilities across small and large organisations.
With relevant and real-world experience, Peita is also a General Manager across multiple business functions in her own successful national business she started 15 years ago.
With a collaborative and engaging communication style, she enjoys helping people and businesses to succeed and is valued by her clients as a trusted advisor.

About the Host: Kylie Pettitt.
Kylie Pettitt has had an extensive professional career across the consumer goods industry.
Her first career was within the wine & beverage industry, where she held roles in blue chip public and private organisations, focused on sales, marketing, leadership, category development and strategy.
Working for Red Bull, Pernod Ricard, Accolade Wines, and SC Johnson, she managed major retail, wholesale and hospitality clients for market-leading brands and portfolios. From this experience, Kylie brings strength and passion to product development, strategic business planning, and digital marketing.
Kylie later worked for Bluescope Steel, using her category and stakeholder management skills to lead pricing decisions for the Manufacturing Sector.
Kylie understands that mindset and emotional wellness play a crucial role in personal and professional success and has designed and facilitated programs focused on employee engagement and well-being.
In 2021, Kylie started her coaching practice, working with small business owners and female entrepreneurs to develop strong business foundations and the mindset to succeed in the early stages of business.
Kylie is passionate about leading clients to discover their own internal strengths, build resilience and thrive despite external circumstances.
Kylie is completing a Master of Business Administration (MBA) at the University of Wollongong. She holds certifications in NLP, Success Coaching, Conscious Education, High-Pressure Negotiation, and Emotional Intelligence, as well as a Level 2 WSET (wine and spirit education trust). Kylie is an Accredited Mental Health First Aider.
Kylie brings a highly strategic yet empathetic approach to support small to medium businesses to set solid foundations and scale beyond the start-up stage.

This webinar is aimed at small businesses throughout NSW who have just started or have an established business and we have the capacity to host up to 50 people.

Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you start, run, adapt or grow your small business.