3 WAYS TO SUPERCHARGE YOUR CUSTOMER JOURNEYS
Owner and Principal Consultant at DR CRM -
DR CRM
Do you have customer journeys in your CRM program? I have no doubt that the majority of people reading this article would have some kind of automated journey set up for some or all of their customers – welcome and on-boarding, lead nurture, cart abandonment and re-engagement being the usual suspects and there are many…
Not all employees and customers are created equal.
Owner -
Development Pathways
Let’s get this out up front, OK? Systems and Procedures are important. Systems and Procedures are necessary. When Systems and Procedures are implemented in a hurry, as business have had to do in recent months, there is not always time to account for exceptions. Exceptions around individual customer’s needs and exceptions around staff abilities or…